7 Profound alternatives for apps and AI stores
The best Profound alternatives depend on what you sell. gaintage is #1 if your product is an app, connector or MCP server that needs to rank inside ChatGPT, Claude, Muse and MCP registries. Peec AI, Otterly.AI and Scrunch are stronger for tracking a website brand in AI answers.
gaintage wrote this list, and we compete with some of these tools.
- Your app is listed in an AI app store → gaintage
- Marketing team on a budget → Peec AI or Otterly.AI
- Enterprise brand → Scrunch, or stay with Profound
Profound tracks AI visibility for large website brands.
Profound is AI visibility software for large brands. It tracks how AI answers mention a brand, shows which pages AI crawlers and agents visit, and connects to many other tools. It also has its own Claude connector. If you run a big website brand and have the budget, Profound fits.
Teams switch from Profound for three common reasons. These reasons come from third-party reviews and list posts.
The $99 entry tier tracks ChatGPT only.
Third-party lists say the $99 tier tracks ChatGPT only.
Plans are billed yearly and the next tier jumps to about $399 a month.
One third-party review says self-serve plans are billed yearly only, and third parties put the Growth tier near $399 a month.
Profound tracks website brand mentions, not app store listings.
Profound tracks brand mentions in answers. It does not track app store listings in ChatGPT or Claude.
Compare these six features when choosing a Profound alternative.
Which engines does your tier include?
Count the assistants included in the plan you will buy, including Claude, not the top plan.
How many prompt runs, and how often?
AI visibility tracking needs many runs of each prompt, refreshed often, because answers change.
Does it show citations and sources?
For a website brand, you need to see which pages the assistant read.
Does it tell you what to change?
Look for fixes, not only reports.
Does it track app store listings?
If you sell a plugin or connector, you need your rank in the AI app stores too.
Can you pay monthly at a public price?
Check the billing terms and the price of the next tier before you commit.
These Profound alternatives differ on price, engines and app store coverage.
| Tool | Best for | Starting price | Engines at entry tier | Tracks AI app store rank | Free plan or trial |
|---|---|---|---|---|---|
| gaintage | Apps, connectors and MCP servers in AI app stores | $29/month | ChatGPT, Claude, Muse, Meta AI | Yes | Free tools |
| Peec AI | Marketing teams | ~€85/month | 3 of 6 | No | — |
| Otterly.AI | Low-cost monitoring | $29/month | — | No | — |
| Scrunch | Enterprise, agent experience | — | — | No | — |
| AthenaHQ | GEO analytics | $295/month | — | No | — |
| Ahrefs Brand Radar | SEO teams on Ahrefs | $199/month | — | No | — |
| AppTweak AI Visibility | Mobile apps in AI answers | — | ChatGPT, Gemini | No | — |
1.gaintage tracks apps in ChatGPT, Claude and MCP registries.
Best for: SaaS teams and developers whose product is a ChatGPT plugin, a Claude connector, a Muse connector or an MCP server.
What it does: gaintage tracks where your app ranks in the ChatGPT Plugin Directory, Claude's connector directory, Muse, Meta AI and MCP registries. It tracks how often each assistant suggests your app for the prompts buyers type, shows competitors by prompt, and lists fixes for your listing. You can pull the data by API, or ask for it in Claude through the gaintage MCP server.
How it maps to the reasons people leave Profound: four assistants on every plan, monthly billing, a public price, and app store rank.
Pricing: Starter $29 a month, Growth $99 a month, 20% off yearly, Enterprise custom.
What you give up with gaintage: less depth on web citations, no content tools, and a newer brand.
Who should not pick it: a website brand with no app listing.
If you sell an app, see AI visibility for apps. Or check your AI visibility free.
Positions 1–34–1011–2021+2.Peec AI tracks brand mentions for marketing teams.
Best for: marketing teams that want AI search analytics.
What it does: tracks brand mentions, sentiment and citations across AI answers, with a Looker Studio export and MCP use-case pages. Peec AI raised a $21M Series A.
Pricing: from about €85 a month, per third-party lists. The base plan picks 3 of 6 engines, and extra engines cost more.
Limits: engine add-ons raise the cost. No app store rank.
Who should not pick it: teams that sell a plugin or connector.
Comparing more? See Peec AI alternatives.
3.Otterly.AI monitors AI answers at a low entry price.
Best for: small teams and agencies on a budget.
What it does: monitors brand mentions and citations in AI answers, with an API and a Looker Studio connector.
Pricing: from $29 a month, per third-party lists.
Limits: fewer prompts at the entry price. No app store rank.
Who should not pick it: enterprise teams that need agent and crawler data.
4.Scrunch tracks AI visibility and crawler data for enterprise brands.
Best for: enterprise brands that care how AI agents read their site.
What it does: tracks brand visibility in AI answers and shows AI crawler data.
Limits: priced for large teams. No app store rank.
Who should not pick it: small teams.
5.AthenaHQ gives GEO analytics and content guidance.
Best for: teams that want generative engine optimization analytics and content guidance.
What it does: tracks AI answers and suggests content changes.
Pricing: from $295 a month, per third-party lists.
Limits: high entry price. No app store rank.
Who should not pick it: teams on a small budget.
6.Ahrefs Brand Radar adds AI mentions to an existing Ahrefs subscription.
Best for: SEO teams that already use Ahrefs.
What it does: shows brand mentions in AI answers, including Google AI Overviews, next to Ahrefs' SEO data.
Pricing: from $199 a month, per third-party lists.
Limits: best value only if you already pay for Ahrefs. No app store rank.
Who should not pick it: teams that don't use Ahrefs.
7.AppTweak AI Visibility measures whether ChatGPT and Gemini recommend a mobile app.
Best for: mobile app teams that want to know if ChatGPT and Gemini recommend their App Store or Google Play app.
What it does: measures mentions of mobile apps in AI answers, with intents, sentiment and sources, next to AppTweak's ASO data.
Limits: covers answers about mobile apps, not listings inside AI app stores.
Who should not pick it: teams whose app is a plugin or connector.
Compare gaintage vs AppTweak side by side.
Which Profound alternative fits your situation?
You sell an app, not a website.
Pick gaintage.
Profound's price is too high for your team.
Pick Otterly.AI, or Peec AI if you need more engines.
You need enterprise-grade agent and crawler data.
Pick Scrunch, or stay with Profound.
You already pay for Ahrefs.
Pick Ahrefs Brand Radar.
You want content change recommendations alongside tracking.
Pick AthenaHQ.
You have a mobile app in the App Store or Google Play.
Pick AppTweak AI Visibility.
Frequently asked questions.
Who are Profound's competitors?
Profound AI competitors include Peec AI, Otterly.AI, Scrunch, AthenaHQ and Ahrefs Brand Radar for website brands. For apps in AI app stores, gaintage and AgentDiscoverability.
Is Profound worth the price?
For a large website brand that needs agent analytics, it can be. For a small team, or a team that sells an app, a cheaper or more focused tool fits better.
What is the cheapest Profound alternative?
Otterly.AI and gaintage both start at $29 a month. Otterly.AI is for websites and gaintage is for apps.
Does any Profound alternative track ChatGPT plugins?
Yes. gaintage tracks your plugin's rank in the ChatGPT Plugin Directory and how often ChatGPT suggests it in chats.
Is Peec AI better than Profound?
Peec AI starts lower, per third-party lists, and suits marketing teams. Profound has more agent data and integrations for enterprise brands.